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First Quarter · 2008

Automotive Industry Trend Watch

Europe Shifts Towards Active Safety

By Richard Buitendijk

In a market where airbags have reached near-saturation and all vehicles have seat belts as standard, safety suppliers are looking beyond the realm of passive safety. There is a clear shift in the European market towards active safety. Vehicles are becoming aware of the environment they are in and can act to mitigate or prevent accidents. This can be done by means of supplying the driver with information on road conditions, warning the driver concerning road hazards or even through active driver assistance. This article will explain the diverse technologies that are on the European market and what OEMs and suppliers are considering for the short to medium term.

Driver Assist Systems

Click here for a larger view. Electronic Stability Programs (ESP) are designed to prevent the driving wheels of a vehicle from skidding/losing grip on the road surface (and consequently causing under/oversteer) by either reducing engine power or by applying the brakes to the appropriate wheels. Most premium brands in Europe offer ESP as standard, while various medium/lower-segment vehicles offer it optionally. With Euro NCAP (European New Car Assessment Programme) recommending ESP and the European Commission expressing its intention to mandate installation from 2011, fitment rates are set to increase across all segments.

Adaptive Cruise Control (ACC) represents an advancement of the traditional cruise control found in many of today's cars. ACC can keep a fixed distance between the vehicle in front by adjusting the speed in sequence with that vehicle. This can be done by means of a radar/laser sensor measuring the distance constantly and adjusting the speed relative to the vehicle in front. When the vehicle moves out of the way, the ACC system will return the vehicle to the pre-set speed.

Brake assist, designed to help drivers in an emergency, has two main solutions. One is a sensor-based system that applies more braking pressure during an emergency situation. The rationale behind this is that most drivers do not apply enough pressure to reach maximum deceleration during emergency braking. These systems are already on the market and are relatively cost-effective. More advanced brake-assist systems are radarbased systems that detect when an accident is imminent and slow down the vehicle in order to reduce the effects of the collision. These systems can already be seen in the luxury segment. However, as technologies mature and economies of scale come into play, this solution is expected to slowly trickle down into the lower vehicle segments.

Europe Shifts Towards Active SafetyLane departure warning systems monitor the road and warn the driver when they unintentionally depart from the lane the vehicle is in. Numerous systems use video cameras to monitor the road. A warning can be given to the driver when departing from the lane by means of steering wheel or seat vibration. Visual and audible alerts are also possible. A mild form of steering assist is under consideration by some suppliers to keep the vehicle in its lane.

With some systems already on the market, blind-spot detection systems are set to increase, particularly in the upper vehicle segments. This kind of system uses small cameras installed in the exterior mirrors that monitor the side and rear of the vehicle. As soon as the driver turns on the indicator (left/right), the corresponding camera goes into action. Whenever the image processing system for the camera registers an object in the driver's blind spot, a warning will light up either in the mirror or next to the mirror. There are also blind-spot detection systems that apply radar or infrared technology instead of cameras.

Another feature is night vision. Such systems are applied by a number of premium vehicle manufacturers and usually use infra-red technology to offer extra safety when vision conditions are poor (e.g., fog or night driving). By using a thermal-imaging camera the system can detect pedestrians or animals on the road before the human eye can see them. Most systems display the image on a centre-mounted screen on the instrument panel. As the technology matures we might see nightvision systems incorporated into a head-up-display (HUD) whereby the image is imposed onto the windscreen in the future. Second generation night vision systems will have object detection/recognition. Such systems can distinguish for example between a cardboard box and an animal on the road and warn the driver accordingly.

Car-to-car communication is an avenue suppliers and OEMs are exploring to inform/assist drivers and prevent accidents. Such systems could use Wi-Fi and GPS technology to share information on road conditions, accidents, etc. between cars. Although it is a promising technology, implementation costs would have to come down to succeed in the market place.

Smartweb, a mobile information system that interacts with drivers in natural language, is another possible development to assist the driver and enable safer driving. Drivers can not only ask queries to the system, but such a system could also relay information such as weather forecasts and road safety warnings to the driver. This can be either through visual or acoustical signals. The system is based on software that generates voice applications from Internet information that is transmitted via radio signals.

Finally, driver monitoring systems are considered. Such systems detect drowsiness and fatigue by monitoring driver's facial features, steering input and eye closures, and warn when driver attention is diminished.

Conclusion

Many of the passive safety companies have invested in active safety technologies. Divergence in this area offers suppliers an opportunity to add value and content to vehicles and therefore scope for larger profit margins. For OEMs and legislators it offers an opportunity to reduce accidents and fatalities on European roads. As a result, we expect to see a continued focus on development and innovation in the active safety arena.

Richard Buitendijk may be reached via Email at RichardBuitendijk@csmauto.com.


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